Woods Packaging has grown from a small, family run business into one of the UK’s most trusted suppliers of packaging materials. After working with Woods for ongoing marketing services they approached us with a new project, to design a product brochure that authentically reflects the company’s brand and values, while remaining aligned with its customer-centric focus.
We were tasked with designing a 44 page product brochure that could serve existing and prospective customers. The brochure has to be functional, informative and visually engaging.
We worked with a mix of existing product information and new commissioned photography to ensure clear consistency and visual appeal within the brochure. The layout was designed to be easy to navigate, utilising clear sectioning and product categorisation to help customers quickly identify what they need.
We worked closely with our print supplier to ensure the deadlines were met as well as make sure the brand distinctive green colour and identify accurately represented in print.
The final brochure offers a more professional and creative representation of Woods Packaging, delivering an accessible overview of its extensive product range while reinforcing the company’s longstanding values of reliability, quality, and professionalism.
The brochure now plays a key role in their marketing and sales toolkit, supporting both face to face meetings and digital outreach.
