proshore, brochure

project overview  

Proshore came to Northern Media to create a product brochure. The brochure would be used in print form as well as digitally on their website and on social media platforms. The primary objective is to create a brochure that effectively informs audiences about the client’s identity, the products they offer and their technical specifications. The design should adhere to the Proshore’s purple and green branding while ensuring all product information is current, easy to follow and is styled in a modern design. Usability and navigation are crucial to providing a the best experience for users, enabling them to easily find the information they are looking for and make informed decisions about which product is best fit their shoring project.  

solution  

Working closely with Proshore, we gained insightful knowledge about the business as the products to ensure all the information someone should need is at the forefront of the designs in a style that doesn’t feels measurement heavy. We collected high-quality imagery and the most up-to-date information to ensure the brochure’s longevity was efficient.  

design   

The brochure adopts an attractive geometric style but is structured enough to display detailed product specifications. The bold colour scheme helps them stand out and works well alongside their existing marketing material. 

outcome  

Overall, the redesigned brochure serves as a valuable tool for product information, enhancing brand perception and aiding in the decision-making process for potential customers.  

Over the years, we have adapted the design, updating key pages and even expanding the design style onto their business cards.